Securing Your Website With HTTPS

Marketing on April 18, 2016 https SEO

HTTP to HTTPs: What you need to know about this change?

If you’re going to collect sensitive information or conduct any transactions online, you should plan on changing your website from HTTP to HTTPs. This new version HTTPS (Hyper Text Transfer Protocol Secure) is a secure new version of HTTP, the protocol over which data is sent between your browser and the website that you are connected to. The ‘S’ which stands for ‘Secure’ means that all communications between your browser and the website are encrypted. This update is very beneficial and is often used to protect private online transactions like online banking and online shopping orders.

Benefits of Hypertext Transfer Protocol Secure (HTTPS):

There are different reasons that Google identifies to switch to HTTPs, like:

  • #Customer information, like credit/debit card numbers, is encrypted and cannot be intercepted.
  • #Visitors can assure that you are a registered business and have own domain
  • #Customers are more likely to trust and complete purchases from the website that use HTTPS

What HTTPS Means For SEOs?

The HTTPS website that supports the protocol will likely see an additional rankings boost from fast speed. As the chrome and Firefox are supporting the only website with HTTPS, many websites that have not upgraded may see an additional boost in their SEO rankings when they do so. There are also some other reasons that assure benefits of HTTPS in terms of SEO that the more Google serves up secure websites, the more search engine users will be clicking those links.

Announced in late 2015, this awesome protocol upgrade is an easy win to make a website faster. However, it has been seen despite the several profits of switching to HTTPS, many SEOs and website owners have not done so.


If there’s one guarantee about changing from HTTP to HTTPS, it’s that you’re going to reap more benefits by your business. Those benefits include higher customer trust, excellent data security, and even a great chance that Google will rank your website higher.